Chris Escobar is a multilingual project manager leader helping brands establish content strategy for global markets.
Over the past few years he’s been leading content operations for weather.com (global markets), at The Weather Channel Digital, an IBM Business.
Chris ran global partnerships with media distribution partners in Portugal, Spain, France, Canada, UK, India, and Germany to generate $10MM+ in revenue across the weather.com digital ecosystem. Chris also ran a team of content producers for the U.S. Hispanic site of weather.com and the English international global site.
Chris joined The Weather Channel in December 2015 from the Miami agency Young & Rubicam. Prior to joining TWC, he held social media management roles as he launched campaigns for Coors Light U.S. Hispanic, Dell Brazil, The North Face Central America, Infinity Panama, Chili’s, and Samsung Latin America. Chris’ start in the media industry took place in the Salvadoran radio morning show Pencho y Aida.
In 2018, he was awarded the Communicator of the Year award from his alma mater, the Don Bosco University in El Salvador, where he is originally from. He graduated with honors with a multimedia technician degree and a bachelor’s degree in communication.
You can follow Chris on Twitter, Instagram or reach him via email.